Lysol is wiping out the competition

by | May 2, 2020

Consumers are cleaning their hands and homes more during the coronavirus pandemic, trend makers of big hygiene brands are betting will outlast the Covid-19 crisis.

Reckitt Benckiser Group, the owner of Lysol, reported a significant increase in their first-quarter sales as consumers have stocked up on cleaning and hygiene products in response to the pandemic lockdowns.

And they expect it last. โ€œOver time we fully expect there will be more fundamental changes happening as people will want to be in a cleaner environment,โ€ said Reckitt Chief Executive Laxman Narasimhan.

  • Reckitt reported a 13.3% increase this first quarter, primarily by its hygiene sector
  • Reckitt has also ramped up the production of hand sanitizer and cleaning products to meet the surging demand

Lysol may kill only 99.9% of bacteria and viruses, but theyโ€™re 100% willing to capitalize on this increased demand! Neither germs nor the competition stands a chance.

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